welcome to snapdudes!

The snap-it-on world
of imaginative play

SnapDudes is the simple, snap-on clothing and accessory play world that your child can take anywhere: from bedroom to living room to back yard to car seat. Bright, cheerful and durably made, these dudes will fast become your child’s best friends.


The Dudes

Each SnapDude has his own distinct personality. 



Future Firefighter


Jack is a hero in training. More than anything he dreams of riding in the big ladder truck as it goes racing down the street with the sirens blaring. Weeeee-oooo! Where's the fire ma'am? It's Jack to the rescue!

boy in blue


Catching bad guys is what Sawyer wants to do when he grows up. In the meantime you'll find him and his trusty police dog on patrol around the neighborhood, keeping people safe. Tweet! Tweet! Officer Sawyer is on the case!


The Snaps

SnapPacks take SnapDolls just about anywhere — to the pet shop, to the farm, under the sea, to a birthday party, the basketball court, even outer space. Outfits and accessories are updated continually.




Let your kid’s creativity run wild with SnapMats! These free-form, multi-snap mats let kids mix, match, move, remove and recombine snaps to create any play world they can imagine. Each SnapMat has a handle and storage compartment that can hold a dozen or more Snaps. SnapMats are sold with the doll shown, plus a selection of themed snaps.